Democratic groups launch $75 million digital ad effort to fight Trump
  • WORLD

  • 04:23 05 November 2019

Democratic groups launch $75 million digital ad effort to fight Trump

 A progressive digital group on Monday launched a $75 million digital advertising campaign to take on U.S. President Donald Trump’s online ad juggernaut, one year ahead of the November 2020 presidential election, APA reports Reuters.

David Plouffe, former President Barack Obama’s campaign manager in his 2008 presidential run, will advise the new campaign, run by nonprofit group Acronym and an affiliated political action committee (PAC) Pacronym.

Trump’s campaign has spent about $25 million on Facebook Inc and Alphabet Inc’s Google so far this year, according to Democratic digital firm Bully Pulpit Interactive. That is more than the three top-spending Democratic candidates combined.

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